Page 27 - Value_Of_Print
P. 27
The Value of
PRINT
By the Numbers
M
ultiple Products and Sectors
Most printers focus on particular products
or market
segments such as direct marketing or packaging. These
segments have their own demand drivers, challenges, and
sorting of sales
opportunities. A changes for each sector
print’s overall sales trend
relative to demonstrates a
diversiied pattern of relative growth trends.
Highest Relative Growth
Greeting Cards Direct Marketing Packaging
Modest Relative Growth
Modest Relative Growth
Labels &Wrappers General Commercial
Less Relative Growth
Modest Relative Growth
Magazine Printing Book Printing Trade Services Newspapers
Least Relative Growth
Modest Relative Growth
Business Forms Financial / Legal
By the Numbers
By the Numbers
VPflipbook_cobrand_Final for print CS4.indd 47 6/13/12 2:19 PM

